Kim Wilson founded SocialNewsDesk after having worked in broadcast newsrooms for 10 years. When social media started to become a big deal, she had a big idea. What if she could create the social media management tool she never had…but always needed? Something designed specifically for broadcasters? Well, that’s exactly what she did. Using her own newsroom experience as a guide, Kim and her team developed SocialNewsDesk’s unique feature set which gives news organizations the power to enforce best practices, measure results, secure account access and monetize social media. More than 600 newsrooms now use SocialNewsDesk’s tools.